If you would like to me manage your own Google or Facebook Ads account, then please get in touch here: https://calendly.com/growfmarketing/3...

‍Download the Google Ads performance predictor here: https://docs.google.com/spreadsheets/...

‍In this video, I go over the metrics to can expect to achieve based on your ad spend on Google Ads. To make this as realistic of a forecast as possible, you will need the following metrics:

- Ad spend

- CPC

- Website CVR

- Lead to customer CVR

- Average deal value

Then based on conversion rates and CPC we can forecast your results. However, please bare in mind that scaling spend infinitely won't return the same ROAS, it will begin to come down, the more you spend.

If you would like to me manage your own Google or Facebook Ads account, then please get in touch here: https://calendly.com/growfmarketing/3...

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‍- Why listen to me?

My name's Josh and I have 4 years of in-house e-com business and marketing agency experience working specifically on Google, Facebook, and Linkedin advertising. I still work for a marketing agency and in my spare time like to break down marketing into its most simple and easy-to-understand form and most importantly provide free frameworks and templates for you to use :)

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Copy & paste the framework from here:https://docs.google.com/spreadsheets/...

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‍Get free access to all of my marketing frameworks here: https://miro.com/app/board/uXjVPWzgRs...

This is the exact framework I use (and you can too) to create Google ads headlines that include the persuasive elements needed for high-converting and clickable ads.

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Timestamps:

‍00:00 Introduction

‍00:51 Headlines breakdown

‍03:25 Headline 1-4: Search keywords

‍03:39 Headline 5: Brand name & Service

‍04:15 Headline 6: Asking a question

‍04:32 Headline 7-10: Keyword benefits

‍05:38 Headline 11-12: Social proofing

‍06:18 Headline 13: Scarcity

‍06:45 Headline 14-15: Call to action

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Please let me know of any other marketing tutorials, practices, or frameworks you would like to see :)

Work with my agency:

If you would like to partner with my agency to manage your Google or Facebook Ads accounts, then please get in touch here: https://calendly.com/growfmarketing/3...

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Google Ads: Performance Predictor (eCommerce)

Download the calculator here: https://docs.google.com/spreadsheets/...

‍Use this performance predictor in order to find out the return you can expect from your Google ads.

In order for this to work, you will need to understand a few metrics about your website before. However, you should be able to find these within your GA4 or on the Google ads platform. These are:

. Your website conversion rate

. Your average order value

. The average CPC for your campaigns