October 17, 2023
Best Practices For Performance Max Audience Signal - Interests & Detailed Demographic
Work with my agency:
If you would like to partner with my agency to manage your Google or Facebook Ads accounts, then please get in touch here:
https://calendly.com/growfmarketing/3...
----------------------------------------------------------------------------------------------------------
This video shows how I layout approach the Interests & Detailed Demographic section of Google Ads Performance Max Audience Signals.
The key is to keep it specific and relevant to your product or service. Then, once you have collected some data, use the insights tab to add in "indexed" audiences to the mix.
Related Videos
.png)
Google Ads: How To Select Only Specific Conversions For Your Campaign (Custom Goal)
If you would like to me manage your own Google or Facebook Ads account, then please get in touch here: https://calendly.com/growfmarketing/3...
- Google Ads: How To Select Specific Conversions For Your Campaign (Custom Goal)
Watch Video
.png)
How to see your competitors YouTube ads
If you would like to me manage your own Google or Facebook Ads account, then please get in touch here: https://calendly.com/growfmarketing/3...
In this video, I go over exactly how you can see your competitor's ads not just on YouTube, but on search and display. I explain how you can get to the Google Ads Transparency Centre and see everything they are advertising.
Plot twist, it is easy!
Watch Video
.png)
Google Ads: 5 Ways To Improve B2B Lead Quality
Google Ads: 5 Ways To Improve B2B Lead Quality
If you would like to me manage your own Google or Facebook Ads account, then please get in touch here: https://calendly.com/growfmarketing/3...
In this video, I go over my 5 top tips and tactics to improve B2B lead quality with your Google ads campaigns.
This includes :
- Using targeted audiences within your search campaigns that are related to your business or targeting keywords
- Uploading all lead status changes as conversions - Assigning monetary value to each lead status
- Using a value-based bidding strategy to optimise for customers over leads
- Using a B2B structured Pmax campaign to recycle keyword findings to your search campaigns
Watch Video